How can Analytics and BI help banks with customer data?

How can Analytics and BI help banks with customer data?

How can Analytics and BI help banks with customer data?

 

  • In acquiring new customers
  • By retaining customers
  • By growing share of wallet.


Banking has advanced from individual brick-and-mortar silos to networked institutions that caters to individual requirements of its customers.

Today, more than ever, it has become crucial for banks and financial institutions to differentiate their services from the rest.

To create new and innovative services that benefit customers and add to the bank’s business value, banks must  leverage the banking data and utilise it.

BI and analytics solutions can help banking institutions manage all banking and customer data to gain insights and make informed decisions.


Few Challenges Faced by Banks (that can be conquered using BI and Analytics Solutions):

 

  • Unstructured data
  • Customer analytics
  • Single view of customer
  • Governance
  • Fraud identification

 

Key Drivers for Analytics in Banking:

 

  • Risk and compliance
  • Unified channel experience
  • Increasing digital footprint
  • Digital challengers
  • End-to-end process optimisation